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PR strategy & services focused on YOUR business goals

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Experienced team to meet diverse PR needs

Why us


Award-Winning Team

Highly qualified public relations and online marketing team comprised solely of seasoned professionals

Unmatched Client Service

True client-agency collaboration (really!), day-to-day senior attention and a strategic focus on YOUR goals

Publicity Gurus

Extensive media relations capabilities and successes targeting B2B, B2C and vertical categories

Industry Generalists

Experience with B2B and B2C companies of all sizes from start-ups to global enterprises, across a wide range of sectors

Integrated Marketing

All communications efforts are fully integrated for greater impact

Content Specialists

Editorial, social media and marketing communications content to meet your needs

Testimonials


“Newsmaker Group completely renewed my faith in PR people! Unlike previous PR agencies I’ve worked with, Newsmaker does not 'yes' us. Instead they push us to develop newsworthy angles, and in turn deliver meaningful publicity results.” WALKER THOMPSON - Vice President of Sales and Marketing - WhenToManage
“We’ve worked with Newsmaker Group’s team on numerous award-winning public relations campaigns, beginning with the opening of the Ellis Island Immigration Museum. Newsmaker Group’s dedication and determination is unsurpassed. As a small agency, Newsmaker really stands out by providing big agency results.” - STEPHEN A. BRIGANTI - President of Statue of Liberty - Ellis Island Foundation
“Dynamic ideas, always accessible, strategic and innovative thinkers – and that’s just a few of the strengths Newsmaker Group brings to the table when you work with them. Newsmaker made it their business to know and understand our multiple lines of business, and support them all. I would want Newsmaker in my corner any day, whether developing a PR campaign or handling a crisis communication issue.” KAREN FERRIDAY - Community Affairs Director - Community Blood Services
“Newsmaker Group has delivered strong, strategic results over the years and is ready in a moment’s notice to jump in with both feet – and extra arms if need be! They are top-notch PR professionals with a straightforward style that provides us with great trust and comfort in our relationship.” JENNIFER URBANIAK - Communications Manager (North America) - Lufthansa Airlines
“Newsmaker Group was a great strategic partner for Rave Mobile Safety. They not only produced a steady stream of press coverage that resulted in tangible new sales leads for Rave, but they also took the extra time to really get to know our business model, and mine the media landscape for unique opportunities that built upon our successes. The agency team is more than just an interchangeable vedor - they're a true partner in growing a business.” ROBERT JONES - Director of Marketing - Rave Mobile Safety
“Newsmaker has proven essential to enhancing our corporate brand, especially in terms of media presence. Newsmaker’s experts are both forthright and collaborative, working to ensure that their collective experience improves the outcome of our initiatives. I find it difficult to imagine we would have achieved such progress so quickly without Newsmaker.” JULIAN KUDRITZKI - Vice President - Uptime Institute

Success stories


Core Services


Strategic Planning and Positioning

Our PR programs have the greatest impact on your business goals because they are rooted in strong, integrated marketing messages and strategies that communicate your brand differentiation and value.

Thought Leadership

From enterprises to small businesses, Newsmaker Group provides tailored Thought Leadership strategies that may include media opportunities and speaking engagements showcasing expertise.

Media Relations

It’s no coincidence that as a PR firm specialized in media relations, we’ve named ourselves Newsmaker Group. This reflects our extensive experience generating traditional and online media coverage for our clients!

Social Media

A successful communications program needs to consider all channels, including social platforms. Our social media campaigns are fully integrated with traditional PR efforts for maximum impact.

Content Marketing

Content marketing is critical to any successful program. Newsmaker Group provides a range of content development and utilization services designed to increase your online presence, thought leadership and SEO.

Crisis Communications

We help to minimize damage and protect your reputation during a crisis by being prepared, transparent and proactively communicating to all stakeholders.

All services

Meet Our Team


Our team is approachable, our work is accountable, our style is flexible

Lynn Schwartz

Lynn Schwartz

President & Co-Founder
Suzanne Mannion

Suzanne Mannion

Executive Vice President & Co-Founder
Jennifer Fugel

Jennifer Fugel

Technology and B2B Specialist
Michaela Nitu

Michaela Nitu

Social Media Communications Expert
Dawn Janks

Dawn Janks

Media Relations Strategist
Meredith Landau

Meredith Landau

Media Relations Expert

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